There has much fanfare made of link building as part of Search Engine Optimization. In fact, if you Google “website traffic” and “link building” you’ll find that there are only 12,700,000 results for “website traffic” (without the quotes) versus 42,900,000 results for “link building” (again, without the quotes).

Judging by these numbers, you’d think that link building is more important. There are some folks who would likely tell you that is the case. I’m not one of them.

Links are valuable. The right links are most valuable. But not all links will provide your website with value. Even if you get a high PR site in your niche to link to you and give you a boost in search engine juice, if that link doesn’t deliver targeted traffic to your website then it doesn’t really matter. It’s just a link. Traffic makes you money. (more…)

This is a movie based on the last days of Kurt Cobain.

Movie Synopsis (Source: HBO Asia)

Set in the grunge-era Seattle, this rock and roll drama by award-winning director, Gus Van Sant, revolves around the final moments of a rock star’s life. Following the exploits of a band whose tragic trajectory closely parallels that of the legendary Nirvana, this story tries to imagine what someone in Kurt Cobain’s situation might have experienced in his last days. (more…)